I've been waiting all day to post this because I wanted more stuff to link to. XFX is "hard launching" their first AMD Radeon video cards today! I have already added all 11 cards to the database and I can honestly say that it felt weird putting XFX's XXX branding behind words like HD 4870.
You can view XFX's HD 4000 series page right here. Said page will also lead you to the HD 4870, HD 4850, HD 4830, HD 4650 and HD 4350 pages. When you get to those pages you will find Buy Now links that will lead you to a page where you can access the "Mini stores" at sites like Newegg, ZipZoomFly and TigerDirect. Unfortunately, none of those "Mini Stores" show any XFX Radeon cards as of right now. I will make sure to update this post when the cards do appear on those sites.
The cards look fine and all, but I am wondering why their two 512MB (and 1GB) HD 4650 models are exactly the same except for their model numbers. Maybe their bundles will be different, but for now they both have "0" entered in their Bundle rows.
Here is the largest picture I could find of their most interesting card, their HD 4850: